EVERYONE has hot buttons

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EVERYONE has hot buttons

Keep in mind that with some people you will have to ask more questions than others. What you are looking for is something they have an emotional attachment to. For some it is their financial future. For many it will be their family. EVERYONE has hot buttons, you just need to try and find out what they are.

A lot of times you will get the answer, “To make more money.” Or “More time; more freedom.”

Whatever it is, try to dig a little deeper and find out why they want more money or time. For example you could ask them, “How much money are you looking to make?” or “What would you do with more time if you had it?”

The reason we ask this question is because most people are not motivated by “making more money.” They are motivated about not having to worry about bills anymore, or being able to take their kids on their dream vacation to Disney World, or being able to quit the job they hate, or owning the car they’ve always wanted.

We find out their “hot buttons” so we can offer that to them later.

ow, go forth and find your prospect’s hot buttons and address them… and watch your success rate climb oh, so high!