From a customer perspective

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From a customer perspective

From the customer’s perspective, a pushy salesperson is similar to someone who has just returned from a sales training session for a particular product. Which is then sent out into the world to sell that product to anyone willing to listen.

Most consumers completely understand this.

Persuasion requires cunning. In fact, convincing someone to buy your product is much easier than selling it.

Persuasion is all about convincing the customer to “buy” your product or look at things from your perspective.

First you have to know your customer. Take the time to ask some personal questions. For example, where they live, what they do, whether they have pets, etc.

People like to talk about themselves, so ask questions.

Once you know your customer, find out what their needs are. You can then adapt your products to their needs.

Explain the benefits of your product and show them how to use it. If you sell baseball bats, show them a picture of them using the bat to hit a home run in the bottom of the ninth and win the game too.

Don’t talk too much, listen to the customer. Listening is probably one of the most important sales skills you can learn. You can learn a lot about your customer just by listening.

To convince a customer to buy your product, you need to find common ground with them. Smile, be polite, answer their questions, find out their needs, listen to their concerns and try to alleviate them.

After identifying their needs, tell them about the products you have that could meet their needs. Remember: Don’t sell a product, tell them about the product and what it can do for them.

Don’t think of this as a sale, but as a normal conversation you would have with your friend. Your sales will become more enjoyable and also increase. Good luck.