Look for wars! Battle of the major search engines

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Look for wars! Battle of the major search engines

It’s safe to say that every computer owner has used a search engine at least once. Search engines are extremely useful creatures. They had a huge impact on our society. It’s truly amazing that you can just type anything you want into a search engine and get information about it in about two seconds. Before search engines existed, you had to go to the library to get more information. With this in mind, the popularity of search has created a fairly large market. The emergence of paid advertising has turned search engines into a multibillion-dollar annual industry and created some pretty tough competition. We are currently in the middle of a major Internet war, the main players of which are Yahoo, MSN, Google and Ask, a serious competitor. So one might ask: who will win this war now? And why? And who will take command in the future? One thing is certain: the reward for the title of “King of the Research Mountain” will bring in billions of dollars every year.

Why are these leading weapons researchers competing? The answer lies in the clicks on paid ads that appear every time someone uses your search engine. For example, when using Google you notice that it says “Sponsored Sites” at the top of the page and on the right side. This is where people who want to make money online pay to advertise their business. These prices range from a few cents per click to hundreds of dollars per click, depending on the keyword. The main goal of a search engine is to encourage as many people as possible to search the Internet with it.

Think about it for a moment: the more searches there are, the more likely people are to click on their paid ads to make money. Of course, not everyone clicks on paid ads, only a small percentage of searches actually generate profits for the search engine. However, with millions of searches per day, even a small percentage is enough to really make a big economic difference.

Who will the warlords fight here? And who is responsible? The three main competitors are MSN, Google and Yahoo, and Ask is fighting to compete again by offering some pretty cool search features.