The future of digital marketing for businesses
Brian Solis once said: “Every company is a victim of digital Darwinism, the evolution of consumer behaviour when society and technology advance faster than the ability to use them.” Digital Darwinism does not discriminate. Every company is at risk. That’s not far from the truth. A word of warning: Social media is quickly becoming a global tribe and social media marketing is undoubtedly one of the most reliable ways to introduce your brand to the world.
There will come a time when data-driven marketing and voice search engine optimization are concepts that once seemed ridiculous, but that will no longer be the case. Today, these digital marketing trends are quickly becoming a top priority for over 80% of business owners. And why shouldn’t it be, because the world is changing rapidly – and more importantly, the world of technology is quickly synchronizing with the digital world – and the industry that will benefit from this is digital marketing.
There is no doubt that advertising spending this year is expected to exceed normal advertising spending. It is expected to amount to more than $130 billion.
Needless to say; The world of marketing is growing exponentially and its strategies are currently booming. Many marketers are relatively curious about the future of the digital world. To fully understand what we are talking about, we have prepared a comprehensive article that will walk you through everything you need to know about the current trend in digital marketing.